10% OFF
Save 10% OFF orders over £40
Save 10% on orders over £40, helping you reduce the cost of eligible purchases.
Valid Till December 31, 2026
Board Games and Toys
Discover endless fun with our online Board Games and Toys store! From classic favorites to the latest releases, find everything you need to enjoy quality time with family and friends. Shop now for the best selection and top-rated products.
FREE DELIVERY
Get FREE delivery on orders over £25
Get free delivery on orders over £25, helping you save on shipping costs.
Valid Till December 31, 2026
FREE DELIVERY
Get FREE delivery on eligible orders
Get free delivery on eligible orders, so qualifying purchases can be shipped at no extra cost.
Valid Till December 31, 2026
10% OFF
Get 10% OFF eligible purchases
Get 10% off eligible purchases, offering savings on qualifying products.
Valid Till December 31, 2026
10% OFF
10% OFF orders over £25 — exclusive offer
Get 10% off orders over £25 with the exclusive offer, giving you extra savings when you meet the minimum spend.
30% OFF
Save up to 30% OFF selected jigsaw puzzles
Save up to 30% on selected jigsaw puzzles, with qualifying puzzles available at reduced prices.
20% OFF
Up to 20% OFF best-selling puzzles
Save up to 20% on best-selling puzzles, helping you spend less on popular designs.
From £8.99
Personalized/photo puzzles from £8.99
Shop personalised and photo puzzles from £8.99, with selected options available from the stated price.
From £15
Jigsaw Puzzle gift cards from £15
Shop jigsaw puzzle gift cards from £15, offering gifting options from the advertised value.
Free Delivery
Get free shipping from £50
Get free shipping on orders of £50 or more, helping you avoid delivery charges.
Newsletter Code
Get 10% OFF eligible Simply Toys orders via email signup.
Save 10% on eligible Simply Toys orders when you sign up, giving new customers a discount on qualifying purchases.
10% OFF
10% OFF selected toy orders over £40.
Get 10% off selected toy orders over £40, helping you save when your qualifying toy purchase reaches the minimum spend.
Valid Till December 31, 2026
LEGO Sale
30 to 40% OFF selected LEGO sets and products
Shop the official LEGO UK Sale for selected sets and products with automatic discounts. Current examples include items reduced by 30–40% OFF.
18% OFF
18% OFF sitewide with code.
18% OFF sitewide with an eligible promotional code
Valid Till December 31, 2026
Best Deal
Up to 65% OFF selected wooden toys, play kitchens, dollhouses, puzzles & learning games
Save up to 65% OFF selected wooden toys, including educational toys, play kitchens, dollhouses, puzzles, and learning games. Discount varies by product.
40% OFF
40% OFF your first eligible order during selected promotions
Save 40% on your first eligible order during selected promotional campaigns.
Valid Till December 31, 2026
20% OFF
20% OFF toys, scooters & play equipment
Get 20% OFF on toys, dolls, scooters, ride-ons, educational toys, outdoor play equipment, and children’s gifts sitewide.
Valid Till December 31, 2026
50% OFF
Save 50% OFF selected toys, games & children’s products.
Save up to 50% on selected toys, games and children’s products in the Simply Toys Offers collection, with eligible items available at reduced prices.
50% OFF
50% OFF the Hamleys Rocket Bubble Wand
Save 50% on the Hamleys Rocket Bubble Wand, reduced from £12 to £6, giving you a £6 saving on the original price.
10% OFF
10% OFF first order – subscribe or sign up as new VIP.
10% off your first order when you subscribe or sign up as a new VIP user
Value for Money
Up to 50% OFF selected ride-ons, balance bikes, scooters & outdoor play equipment
Get up to 50% OFF selected ride-on toys, balance bikes, scooters, and outdoor play equipment during the promotional sale.
30% OFF
Up to 30% OFF selected LEGO® lighting kits
Save 30% on selected LEGO® lighting kits during promotional events.
Valid Till December 31, 2026
12% OFF
12% OFF first order + free delivery
Save 12% OFF your first order plus free delivery on selected Wowow Toys products.
Valid Till December 31, 2026
£7.99 OFF
Get World’s Smallest Elf on the Shelf FREE, reduced from £7.99.
Get the World’s Smallest Elf on the Shelf for £0, reduced from £7.99, giving you the selected product free under the stated Offer.
30% OFF
30% OFF the Hamleys Bear Footballer.
Save 30% on the Hamleys Bear Footballer, reduced from £30 to £21, offering a £9 saving on the selected toy.
30% OFF
Up to 30% OFF selected LEGO sets and products
Get up to 30% OFF selected LEGO sets and products
38% OFF
Up to 38% OFF selected silicone dolls.
Selected Babeside silicone dolls can be discounted by up to 38% OFF
Value for Money
Up to 50% OFF during the Spring Sale on selected toys & family favourites
Shop the Spring Sale and save up to 50% OFF selected toys, outdoor games, educational products, and family favourites while stocks last.
15% OFF
Save 15% OFF selected educational toys & children’s games.
Save 15% on selected educational toys and children’s games, helping you spend less on qualifying learning and play products.
30% OFF
30% OFF the Hamleys Hover Football.
Save 30% on the Hamleys Hover Football, reduced from £10 to £7, giving you £3 off the original price.
FREE Delivery
FREE Standard UK Delivery on orders of £50+
Get FREE standard UK delivery when your LEGO.com order reaches £50 or more in qualifying merchandise.
42% OFF
Up to 42% OFF selected products.
Selected products in the Babeside catalogue are available with discounts of up to 42% OFF
Hot Offer
Up to 45% OFF selected ride-on vehicles, trikes & outdoor toys
Save up to 45% OFF selected ride-on vehicles, trikes, and children’s outdoor toys for a limited time.
10% OFF
Save 10% OFF selected fidget toys & sensory products.
Save 10% on selected fidget toys and sensory products, Offering a discount on eligible sensory and fidget items.
20% OFF
20% OFF selected World Football Stars Top Trumps.
Save 20% on selected World Football Stars Top Trumps, reduced from £8 to £6.40, saving £1.60 on the selected game.
20% OFF
20% OFF selected products during the Summer promotion
Enjoy 20% OFF qualifying Babeside products during the Summer promotion.
Valid Till December 31, 2026
Hot Offer
39% OFF the Deluxe Wooden Workbench playset
Enjoy 39% OFF the Deluxe Wooden Workbench playset, making it an excellent value for imaginative play and skill development.
10% OFF
Save 10% OFF selected educational books & learning toys.
Save 10% on selected educational books and learning toys, giving you savings on qualifying educational products.
20% OFF
20% OFF the World Football Stars Monopoly.
Save 20% on the World Football Stars Monopoly, reduced from £35 to £28, giving you £7 off the original price.
13% OFF
13% OFF Mother’s Day – reborn dolls & accessories.
Save 13% OFF selected reborn baby dolls and accessories during the Mother’s Day promotion.
Valid Till December 31, 2026
Best Offer
33% OFF the Panda Balance Bug toy
Save 33% OFF the Panda Balance Bug toy, designed to encourage balance, coordination, and active play for young children.
10% OFF
10% OFF next purchase
Save 10% OFF your next purchase on selected toys and games.
Valid Till December 31, 2026
Free Gift
Get a FREE selected gift with qualifying Simply Toys purchases.
Receive a free selected gift with qualifying Simply Toys purchases, adding an eligible complimentary item to your order.
70% OFF
70% OFF selected toys, games and gifts Sale.
Save up to 70% on selected toys, games and gifts in the Hamleys Sale, with a wide range of products available at reduced prices.
25% OFF
25% OFF eligible Babeside products
Save 25% OFF eligible Babeside products with the current promotional code
Valid Till December 31, 2026
Super Offer
25% OFF eligible Beehive Toy Factory orders with a valid coupon code
Save 25% OFF on eligible Beehive Toy Factory orders. Add the coupon code at checkout to enjoy savings on selected wooden toys, educational toys, outdoor play equipment, and children’s gifts. Some exclusions may apply.
Best Value
20% OFF selected toys & accessories across the store
Get 20% OFF selected products across the Beehive Toy Factory store. The offer is valid on qualifying toys and accessories for a limited time.
Hot Offer
£5 OFF your next eligible purchase through the referral program
Refer a friend and receive £5 OFF your next eligible purchase after the referral requirements are successfully completed.
Super Deal
15% OFF selected educational toys, ride-ons, puzzles & role-play products
Receive 15% OFF selected purchases across the website. Shop educational toys, ride-ons, puzzles, and role-play toys while the promotion lasts.
Best Value
10% OFF your entire eligible order with a promotional code
Enjoy 10% OFF your entire order on eligible Beehive Toy Factory products. Enter the coupon code during checkout to claim your discount.
Recently Expired Offers
$75 OFF
Get free shipping when your cart hits $75
Enjoy Hello Kitty collectibles plus FREE shipping on orders over $75
Expired On December 20, 2025
5% OFF
Get 5% OFF orders over £25
Save 5% on orders over £25 today
Expired On July 6, 2025
£130 OFF
Save max £130 on orders
Enjoy jigsaw puzzles with max order £130
Expired On December 31, 2025
22% OFF
Save 22% with Code
22% OFF with BABY22 + Free Gift over $200
Expired On June 30, 2025
22% OFF
Save 22% on every order
Enjoy 22% OFF every order with Babeside
Expired On June 30, 2025
5% OFF
Get 5% OFF all toys
Enjoy 5% OFF all toys at Hamleys
Expired On July 31, 2025
67% OFF
Up to 67% OFF in Summer Sale
Enjoy up to 67% OFF in Hamleys Summer Sale
Expired On July 31, 2025
5% off
Get 5% Off Sitewide
Enter code to receive 5% off everything on the website
Expired On December 31, 2025
10% Off
Get 10% Off Storewide
Use code to get 10% off your entire order
Expired On December 31, 2025
15% Off
Get 15% Off Sitewide
Apply code at checkout to receive 15% off all products across the store
Expired On December 31, 2025